In 2012, before we launched Stress to Strength we spent the year doing extensive online research to find out who was our true demographic and target market audience.

We were seeking the online demographic as well as the group who would be interested in studying to be either a Stress Management Practitioner or a Stress Management Facilitator.

Our third group to find were those individuals who wanted to attend in-class Stress Management training courses to learn tools and strategies, so… Continue reading →